Hi, I'm Scott Williamson
I partner with Founders and Heads of Product to navigate high-growth challenges, leverage emerging AI capabilities, and turn ambitious visions into market reality.
The high-growth challenge
Scaling a product organization means evolving faster than your company grows. Product Management, Product-Led Growth, AI, and pricing strategies shift constantly in today's market.
You need a thought partner who's been there before. Someone who can help you see around corners, validate your instincts, and accelerate your learning without the costly detours.
Experience that accelerates your growth
→Built from the ground up
First Product leader at SendGrid. Grew the team from 1 to 30+ through IPO and a $3B acquisition by Twilio.
→Scaled to public markets
As CPO at GitLab, scaled Product from 15 to 65, evolved the platform to DevSecOps, and led the product through a successful IPO.
→Full-stack product expertise
Led Pricing, Growth, Data Science, Product Marketing, and Product Ops. I understand how all the pieces connect.
→Multi-model go-to-market
Proven success across Enterprise Sales, Open Source, Freemium, and Product-Led Growth. I know how to map product strategy to go-to-market strategy.
Navigating the AI Transformation
AI is fundamentally changing how we build products. I provide insight on how roles and responsibilities between product management, design, and engineering will evolve as agentic AI capabilities mature.
AI Tools & Workflows
I've spent extensive time studying AI tech trends and hands-on with tools like V0, Lovable, Replit, Bolt, Claude (Code, Projects, MCP), and Custom GPTs. I can help you evaluate and integrate AI tooling into product workflows effectively.
Scott Bot: AI Coaching Augmentation
I built and trained a custom GPT called Scott Bot that thinks like me. Available exclusively to active clients, it provides 24/7 thought partnership between our live sessions, helping you work through challenges on your timeline.
How can I help Founders and Heads of Product?
Founders
You know your vision. I help you translate it into product strategy that resonates with your market. Together, we refine your ICP, pricing model, and go-to-market approach until they click.
Heads of Product
You need to evolve as fast as your company grows. I help you accelerate your craft, make confident decisions under pressure, and build the credibility that opens doors to your next opportunity.
Ready to accelerate your growth?
Let's talk about where you are and where you want to go.
Get in Touch